No. 1 nutritional powder for the elderly

At present, there is no "No. 1 nutrition powder for the elderly" that is recognized by the entire industry and covers all demand scenarios. If we insist on calculating the comprehensive score from the three core dimensions of market share, clinical recognition, and repurchase rate of ordinary consumers, Abbott Safety is currently the top product. However, this number one only applies to the elderly who do not have special basic diseases and need comprehensive nutritional supplements. It does not count at all when it comes to specific needs.

Last week, I talked about this ranking with Aunt Li, who was dancing square dancing downstairs. She refuted it on the spot, saying that the old man in her family has type 2 diabetes. She had heard people say that Quan An Suhao followed suit and bought two cans. After drinking it for a week, her fasting blood sugar rose to 7.8. Later, she switched to Bayer Yika's sugar-control model. After drinking it for three months, her blood sugar was very stable. In her heart, this product is the real number one. Don’t think she is an exception. Her needs are different, and everyone’s rankings are far different: the elderly who have just undergone surgery want high-protein and low-fat products. For them, post-operative nutritional powder with a protein content of more than 40% is top 1. ； Elderly people who are usually lactose intolerant and have diarrhea when they drink milk will feel more comfortable drinking the domestic version of the lactose-free formula with added prebiotics. Naturally, they will not recognize the claim that imported products are the most comprehensive.

I have a friend who has been purchasing in a chain drugstore for 8 years and told me that Quan'ansu's ranking as the first comprehensive one is indeed supported by hard power: it has been the sales champion of elderly nutritional supplements in offline pharmacies for three consecutive years, with a repurchase rate of 37%, which is 11 percentage points higher than the second-placed domestic brand. Moreover, the nutrition departments of many tertiary hospitals do not provide special services. Nutritional supplements are the first choice for elderly people with symptoms. Its formula is a standard complete nutritional ratio, including protein, vitamins, minerals, and dietary fiber. Two cups a day can make up for the daily nutritional deficiencies. It is really worry-free for most ordinary elderly people who only have small meals and insufficient intake. They do not need to take various additional supplements.

But I said this to a classmate who is engaged in the research and development of domestic nutritional foods before when I had dinner with him. He disagreed on the spot and said that many domestic elderly nutrition powders really meet the needs of Chinese elderly people: for example, the proportion of lactose intolerance among Chinese elderly people is 30% higher than that in Europe and the United States. Many domestic models have long been lactose-free formulas, and drinking them will not cause bloating or diarrhea.； More than 60% of the elderly have constipation problems. Many domestic products are added with double prebiotics and water-soluble dietary fiber, which will not cause the problem of poor defecation as easily as drinking Quansu. ； Moreover, the price is almost half of that of imported models. Sales in the lower market have long lagged behind imported models. In pharmacies in counties and towns, the best-selling models are cost-effective domestic models. The first priority in the hearts of ordinary people is to follow actual demand.

I am 82 years old. After a fall in the past two years, I lost my appetite. I could only eat less than half a bowl at a meal and my weight dropped to less than 80 kilograms. At first, I also bought Quan'ansu according to the comprehensive list. After drinking it for half a month, I did gain 3 kilograms, but it was very difficult to defecate and I could only go to the toilet once every three or four days. So, after listening to the advice of my R&D classmate, I switched to a domestic elderly nutrition powder with added fructooligosaccharides. After drinking it for almost half a year, my weight is now stable at 92 pounds and my bowel movements are normal. My mother now praises the powder she drinks when meeting people, saying that it is more effective than the expensive imported powder bought by my neighbor.

To be honest, there is really no need to fight for the "number one" title. When buying nutritional powder for the elderly, don't just look at the rankings given by the merchants. First, find out the physical condition of the elderly: if you have diabetes, give priority to low GI and no added sucrose. If you have just had surgery, you need supplements. When it comes to nutrition, choose one with a high proportion of animal protein and low fat content. If you have a bad gastrointestinal condition and are prone to constipation, it depends on whether dietary fiber and prebiotics are added to the formula. If the elderly do not have any underlying diseases and just want to supplement their daily nutrition, they will definitely avoid pitfalls if they choose Quan'ansu, which is ranked high in the comprehensive ranking. By the way, a final reminder, don’t be greedy for cheap and buy those “nutritional powders” that cost dozens of dollars in 5-pound packages. Many of them are made from maltodextrin and non-dairy fat.